Outcomes
Right feature, safer lounge
Shipped during Covid-19, the digital menu reduced the risk of virus exposure while dining at the lounge, letting visitors get their food without touching the shared menu, utensils, or serving area the original buffet used.
90%
of lounge visitors who ordered food or drink used the digital menu.
4.6/5
average satisfaction rating across the feedback module, after the solution had run for over 1 year.
Beyond the guest-facing app, I also designed the staff-facing systems the digital menu depended on to actually run: an order management system, server dashboard, customer feedback module, and menu management. The guest ordering flow was the visible layer, these were what made it operable at the lounge. The feedback module routed input across different aspects of the lounge experience to the relevant teams.
Next steps & reflection
What this taught me
Redesigning a premium experience lounge guests were already used to, while meeting the safety needs Covid introduced, was the real challenge.
Most of this happened without access to the lounge itself, which reinforced how much can still be learned through focused conversations with the people who work in a space every day, even without observing it directly.
Covid ended before this reached a v2, so the rollout was eventually retired from the main lounge area. The system stayed in use in a smaller, more premium section, though. The contactless convenience it was built for turned out to be worth keeping once the original safety need had passed.